Drive is the content marketing strategy arm of Business Reporter
Founded in 2006, Business Reporter is a long-established content marketing and events company. Through its business analysis content, Business Reporter now enjoys a key strategic relationship with the Telegraph Media Group, City A.M. and Reuters; this has led to the company becoming one of the leading special interest reports publishers in the UK.
By working with many FTSE 350 and global companies, Drive and Business Reporter has produced great content, aimed at C-Suite audiences, for the likes of Google, IBM, Barclays, Boots, KPMG, Deloitte, PwC and Grant Thornton and is now one of the largest B2B video production companies in the country.
Mark Ragan, Founder
Mark Ragan tells stories. With more than 17 years of media agency experience in both digital and non-digital roles, as Drive’s Account and Media Director he ensures Drive’s clients are able to tell exciting stories and showcase their products and services through amazing content.
Bradley Scheffer, CEO
Bradley is a serial entrepreneur with 32 years’ experience in sales, developing leaders, marketing and raising the profile of brands. He generously advises other businesses on how they can improve whether they ask for his opinion or not. Some of them even thank him. As such, he lives in a constant state of dissatisfaction.
Jeremy Swinfen Green, Head of Content
Jeremy is Drive’s head of content strategy. He has worked in digital marketing since 1994 and is easily irritated by millennials who try to explain social media to him.
Tom Turnbull, Commercial Director
Tom is our Commercial Director, having reluctantly called time on his fledgling career in sports journalism. Tom leads commercial activity across all of the group brands and was a passionate advocate of content marketing long before it was cool. An avid traveler, he can often be spotted struggling up mountains in various far-flung corners of the world.
When clients talk about Lace they often use words like “amazing”, “talented” “creative” and “highly skilled” – usually referring to the cakes she bakes for them (Lace is a passionate baker). When she’s not doing that, you’ll normally see her at the heartbeat of our events – organising delegates and liaising with clients , Lace is without doubt the company’s people- person, with a fondness for a mid-afternoon cuddle with anyone walking past the office!
Anna likes asking questions, which is probably a good thing considering she does that for a living. Like Alice (in Wonderland), sheer curiosity drives her on. Though unlike Alice, Anna chases stories and not rabbits. After ten years in broadcast journalism working for the BBC, ITV, Levant TV and Resonance FM you’d think her curiosity would have subsided, but she just gets curiouser and curiouser.
Geoff is the office Francophile with a passion for digital media. When it comes to Drive’s digital output, he’s probably had a hand in creating it. Geoff has previously worked on campaigns for some of the world’s largest organisations including KPMG, Barclays and more, so you know you’re in good hands. Away from the office, you’ll probably find him in Paris enjoying some good wines and visiting various galleries.
Luke is Drive’s Group Project Manager.
Joanne Frearson is an award-winning journalist and editor. She has a passion for storytelling, having interviewed all sorts of high-profile people, from Sir Richard Branson and former NASA astronaut Mike Massimino to World Wide Web inventor Sir Tim Berners-Lee and interior designer Kelly Hoppen MBE. In a previous life she was a stock market reporter at Thomson Reuters writing about European and UK equities.
Maida is worryingly efficient, and in her spare time loves mapping out processes and workflows. Likes: work. Dislikes: fluffy words.
Margherita is the head of design at Drive. Whenever you see a cool drawing or design on Drive, it’s probably hers. She can solve a Rubik’s cube and her spirit animal is a panda.
We call him Sheikh (pronounced shake, choke on the kh for accurate pronunciation). Pre-Drive, Sheikh founded Chainy.com, connecting creatives and brands through campaigns. He loves everything video and speaks social media. He also made his mama famous through a video campaign with the UN, the Guardian and Cannes Lions. Sheikh focuses on building brands through social media (and killer content) and has worked previously with Social Chain and Connected Pictures. His go-to focus music choices for work are synthwave and lo-fi hip-hop.